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Accountlight

ILLUMINATING ELEVATED FINANCE APP DESIGN

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User Interface Design and Branding

User Research

User Research and Data Analytics

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Interaction Design

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OVERVIEW

AccountLight is a project that demonstrates my expertise in user interface design, branding, and security-first thinking. My challenge with this project was to create a design that instils feelings of trust and confidence in the user, while embracing trendy and modern visuals.

GOALS

  • Design a future-forward finance app that prioritizes accessibility and security.

  • ​Create a user interface that screams “safety, but sexy.”

  • Build a sleek, modern style guide and design system that ensures reduced project and development time for all future updates.

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ACCESSIBILITY

  • I designed the app to surpass the user’s needs and satisfy the user’s wants, as well. I incorporated options for app color palette and typeface changes - a decision based off research showing that increased customization leads to increased engagement.
     

  • ​I ensured that AccountLight would shine brightly next to competitors like Venmo and CashApp by including multiple, easy access points to one’s QR code and intuitive designs for payments and transfers.

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AccountLight further illuminates the power of personalization with optional widgets that allow users to check the latest news in finance, manage their stocks, and more.

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KEY TAKEAWAYS

  • While I always enjoy crafting the perfect style guide or design system, AccountLight brightly illuminated the importance of accessibility and clear, user-targeted copy that’s backed by extensive A/B testing.
     

  • During this project, my process for creating a design system improved tenfold.

Learn more about my approach to design systems here.​

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